You sent a careful quote. The customer seemed interested. Now your inbox is quiet, and every follow-up feels like another nudge they can ignore. Before you discount the job or send a third check-in, make the next reply easier.
Give them something specific to answer
A general “Any thoughts?” asks the buyer to reconstruct the whole decision. A focused question gives them a smaller task. For a contractor, agency, or other service business, timing and scope are useful places to start—but choose the options from what this customer actually told you.
Hi Jordan, when we discussed the project, you wanted it finished before the next busy period. Is that still the goal, or has the timing changed? If timing still works, is there anything in the proposed scope you’d like us to clarify?
Use only facts from the real conversation. Don’t invent a deadline, imply a price increase, or promise a slot you haven’t reserved. The point is to surface the friction, not manufacture urgency.
Let the answer change your next move
- If timing changed, ask when a fresh conversation would be useful and record that date.
- If scope is unclear, explain the specific deliverable or offer a brief review of the quote.
- If they chose another provider or no longer need the work, thank them and close the opportunity cleanly.
If there’s still no reply, avoid stacking messages into the same week. Set a reasonable pause based on their buying timeline. A quote deserves a clear decision path; your team deserves a pipeline that reflects what is actually moving.